How I Approach a Hero Section

Here’s an example of how I approach constructing a hero section of a landing page for a plumbing coach — since the hero is often the most important part of a page.

Click here to visit the live page and see the other page sections

Hero section design can vary depending on niche, primary traffic, and, from a designer’s perspective, available data: do they have experience worth mentioning, existing clients, trust badges, or ratings? Do they have a very viable USP? That’s part of the challenge when designing page sections. In some of these examples i design, I don’t include every trust signal, to keep things realistic.