These are projects I created and launched on my own — from concept to delivery.
Building these taught me to wear many hats: designer, copywriter, tech setup guy, even marketer.
Each product helped me learn something new, whether it was structuring a better funnel, improving the user experience, or refining my writing to connect better with my audience.
Products/Projects
WP Spire
A wordpress sales/squeeze page builder theme and plugin I made back when page builders weren’t that mainstream in the marketing niche. It had multiple preset designs bundled. The goal was ability to create different sales page/squeeze page designs in wordpress so an internet marketer can use it on different campaigns/niche. Back then, wordpress sales pages were very limited in design. This one had an affiliate system too.
Highlights
- Lots of pre-made templates were created here, including page elements like buttons and and boxes.
- Crafted the sales page
- Built the funnels (giveaway to a one-time-offer page)
- Installed autoresponder script
- Setup the email series
- Had an affiliate system
- Have gathered lots of positive testimonials for this product, highlighting support and quality.
Some Testimonials
WP Link Tracker
A wordpress plugin I have had made that tracks clicks, renames and rotates links and can add subids to url links on the fly. Also converts keywords in post into links. Was useful if you advertise your links on different platforms and you just want to know which gets most clicked.
Highlights
- I commissioned a coder to code this.
- Created several product mockups for the UI and user flower.
- Crafted the sales page
- Had an affiliate system
IM Templates Supreme
Elegant and clean looking Internet Marketing Sales page templates pack I designed and sold.
Highlights
- Created the templates, as well as sales page elements like badges, boxes and buttons.
- Crafted the sales page
- Built the funnels (giveaway to a one-time-offer page)
- Installed autoresponder script
- Setup the email series
- Had an affiliate system
Karbon
An HTML Squeeze page template bundle. The design for this was to have a prominent big arrow pointing to the optin form.
Highlights
- Created the templates
- Crafted the sales page
- Built several squeeze pages.
- Built the funnels (giveaway to a one-time-offer page)
- Installed autoresponder script
- Setup the email series
- Had an affiliate system
Multi Custom Rating
A wordpress plugin I have had made that allowed you to add multiple custom rating buttons on your posts (kinda like react type buttons these days). This one allowed you to specify the text, thereby giving some sort of ‘feedback’ on the post. All it takes for the visitors is one click.
Highlights
- Create Custom “react” buttons at the end of a blog post (icons, images or text)
- Show number of clicks on the front end.
- Show clicks analytics on the admin dashboard.
- Choose where and where not to display the buttons.
Skills Gained Through My Solo Projects
Product Design & Page Building
Designed layouts and templates from scratch, including structure, flow, and visual hierarchy
Chose color schemes, typography, and visual elements with both branding and usability in mind
Created reusable sales page templates tailored to internet marketers
- Creating mockup ui for plugins to be commissioned to a coder.
Sales Funnels & User Flow
Built complete funnels: opt-in pages, lead magnets, sales offers, and upsells
Created and tested different entry points, including lite/free versions that lead to full product offers
- For plugins – created mockups for user interface, flow and experience
Structured pages with clear CTA placement and minimal friction to improve action-takin
Copywriting & Messaging
Wrote sales copy, headlines, and bullet points with an emphasis on benefits and simplicity
Applied a logical “what happens next?” approach to guide users down the page
Adjusted messaging across product versions to address user confusion and feedback
Email Marketing
Set up autoresponder series using both hosted platforms and self-hosted tools (installed and configured autoresponder scripts).
Integrated opt-ins, welcome emails, promotional sequences, and follow-ups
Technical Setup & Tool Integration
Set up and managed hosting environments, including domain configuration and DNS settings
Uploaded and managed WordPress installations and file structures manually
Integrated PayPal as the payment gateway for product purchases
Installed and configured third-party scripts, including autoresponders and affiliate systems
Self-hosted email/autoresponder software (experience with server-side configuration and deliverability basics)
Commissioned and tested a custom link-tracking plugin that used URL tags to track referral sources
Handled basic troubleshooting and customer tech support via email
User Support & Educational Content
Wrote clear, step-by-step tutorials to help customers edit and customize templates using KompoZer (a free HTML editor)
Created written and visual guides for non-technical users to get started quickly with the products.
Produced tutorial videos demonstrating how to install, edit, and use my products — reducing support requests and improving customer experience.
Updated documentation based on user questions and common points of confusion.
Focused on making technical instructions beginner-friendly and action-oriented.